Gen Portrait

GEN PUG

Gen Portrait

GEN PUG

I'm Genevieve Puglissi, hailing from Queens, NY and a gal who likes to keep it moving—an odd jobs of life specialist. When I'm not inline skating, surfing, or learning a martial art, I love to focus on problems in digital products, branding, or motion that require a unique and dense approach!

I'm Genevieve Puglissi, hailing from Queens, NY and a gal who likes to keep it moving—an odd jobs of life specialist. When I'm not inline skating, surfing, or learning a martial art, I love to focus on problems in digital products, branding, or motion that require a unique and dense approach!

I started with a love for fine arts and the animation process. Sketching, painting, and sculpting are all passions of mine. But once I was introduced to the world of visual problem solving, I was hooked!

I started with a love for fine arts and the animation process. Sketching, painting, and sculpting are all passions of mine. But once I was introduced to the world of visual problem solving, I was hooked!

Although I still create in the arts in my free time, I have developed a knack for the UX/UI end to end experience, creative strategy, and motion design process.

Although I still create in the arts in my free time, I have developed a knack for the UX/UI end to end experience, creative strategy, and motion design process.

My career so far

My career so far

I've had about four years of internship and career experience in the creative field. This ranged from social media marketing, graphic design in the fashion industry, FinTech product design, and helping startups!

I've had about four years of internship and career experience in the creative field. This ranged from social media marketing, graphic design in the fashion industry, FinTech product design, and helping startups!

M

Medusa Solutions Inc.

Art Director and Designer

September 2024 - Present

Lead brand identity process and photoshoots through leveraging market research to produce compelling social media campaigns and graphics for apparel to sell on Shopify.

Lead brand identity process and photoshoots through leveraging market research to produce compelling social media campaigns and graphics for apparel to sell on Shopify.

J

Justworks

Product Design Intern - Payments

May 2024 - August 2024

Lead an end to end experience for the new internal tool PayApp . I also participated in Figjam brainstorming sessions, produced high-fidelity designs, and prototyped designs for the external project of the New Payments Experience Overhaul.

Lead an end to end experience for the new internal tool PayApp . I also participated in Figjam brainstorming sessions, produced high-fidelity designs, and prototyped designs for the external project of the New Payments Experience Overhaul.

O

One Atmosphere 33

Design Fellow

From 2016 - 2020

Conferred with marine and climate scientists on active research expeditions to synthesize data into visual communications to raise awareness of evident environmental issues to the public.

Conferred with marine and climate scientists on active research expeditions to synthesize data into visual communications to raise awareness of evident environmental issues to the public.

T

Think Royln

Graphic Design Intern

September 2022 - February 2023

Generated Computer Aided Designs for accessories to send out to factories, set up the show room. I also maintained composure to hand in deliverables for social media graphics and presentations to stakeholders under time constraints.

Generated Computer Aided Designs for accessories to send out to factories, set up the show room. I also maintained composure to hand in deliverables for social media graphics and presentations to stakeholders under time constraints.

T

Culture Craft by Imani

Social Media Intern

November 2021 - February 2022

Developed creative social media campaigns, enhancing brand visibility and fostering community engagement through innovative content strategies.

Developed creative social media campaigns, enhancing brand visibility and fostering community engagement through innovative content strategies.

Process

Process

01 - Empathize

I aim to understand the user or audience first, seek pain points, and recognize cultural zeitgeists.

I aim to understand the user or audience first, seek pain points, and recognize cultural zeitgeists.

Empathise image
Ideate image

02 - Ideate

02 - Ideate

No idea is a bad idea! I come from the valley of despair of ideas to generate compelling visuals and copy.

No idea is a bad idea! I come from the valley of despair of ideas to generate compelling visuals and copy.

03 - Design

I enjoy starting with pen and paper then moving to design programs ranging from Adobe Photoshop, After Effects, Premiere Pro, InDesign, Figma, and Procreate.

I enjoy starting with pen and paper then moving to design programs ranging from Adobe Photoshop, After Effects, Premiere Pro, InDesign, Figma, and Procreate.

Design image

Got a project in mind relevant to my process?

Services

01.

Product design

I create user journeys, sitemaps, wireframes, and prototypes to deliver a meaningful digital product.

I create user journeys, sitemaps, wireframes, and prototypes to deliver a meaningful digital product.

02.

Art direction

Consistency / Design system

Consistency / Design system

I have experience guiding overall visual style to create cohesive 360 campaigns.

I have experience guiding overall visual style to create cohesive 360 campaigns.

03.

Visual and Brand design

From poster, social media, or logo design, I breathe life into brands to a create a unique positioning in their markets.

From poster, social media, or logo design, I breathe life into brands to a create a unique positioning in their markets.

04.

Motion design

I create motion graphics that not only tell compelling stories for viewers but also micro animations and end credits.

I create motion graphics that not only tell compelling stories for viewers but also micro animations and end credits.

Awards & Recognitions

Awards & Recognitions

Recognitions for my work and academic success through awards ^.^

Recognitions for my work and academic success through awards ^.^

Creative Conscience

LifeCycle 2024 - Gold

01

NYC Council Merit Scholarship

2020 - 2024

02

FIT Dean's List

2020 - 2024

03

Art History Insider

Free Will 2022

04

Scholastic Art and Writing Award

Good Omens - Art Gold Key

05